Celeb Secured for Client Concept

There are many ways to gain some attention, increase a brand profile, and in particular, to develop captivating content.

In a world which loves celebrity, we often find ourselves looking at how brand partnerships or projects can be developed for our client, with celebrities, experts, or so called ‘influencers’.

Recently, we’ve been working on an initiative for not-for-profit organisation Wednesday’s Child, to help them find their voice through a podcast.

Not complete with establishing this channel for them, we then turned to our ‘little black book’ of contacts, and found the most decorated female swimmer, GB Olympian Karen Pickering, to come on board as a guest.

This has really helped gain shareability of the organisation’s latest content, and is part of an ongoing collaboration we’re now developing for Wednesday’s Child and this sporting heroine.